ustwo x PlanetPlay
In December 2022, ustwo games partnered with PlanetPlay to allow players to purchase their game titles on PlanetPlay’s marketplace with the funds raised going to support climate action.
Media
Outcomes
The initial release of game voucher codes sold out within 2 weeks while ustwo games' social posts saw 6x more likes during the period.
ustwo games have offset 20.27 tons of studio Carbon emissions through lifetime sales of their games on PlanetPlay’s marketplace.
About the Partnership
ustwo games partnered with PlanetPlay in November 2022, providing redeem codes for four game titles across mobile and PC platforms. All revenue generated from sales of these games was invested directly into PlanetPlay's climate project, The Hongera Clean Cookstove Project. At the same time ustwo games were able to claim certificated carbon credits equivalent to the total value of their game sales. The initial stock of codes sold out within the first two weeks. In 2023 ustwo provided a further quantity of redeem codes to PlanetPlay based against their annual emissions offset target.
About Game and Studio
ustwo games is a small (and great) games studio located in Oval, South London. From unique beginnings - starting life in a UX/UI design studio background - ustwo games is a studio born from the love of making interactive entertainment with a strong focus on user experience and platform perfect gaming experiences. The studio makes games with a player centric approach, leaning into real life experiences and interests outside of games to create experiences that feel personal and relatable. ustwo games’ break out hits were the BAFTA and Apple Design award-winning Monument Valley and Monument Valley 2.